Approval proof (contract proof, match print, or propriety names like “cromalin” or “Fuji”): a full color proof shown to approve a project before making printing plates, and used to check color accuracy while on press.
Aqueous coating: a liquid coating applied to a sheet as it comes off the press. This protects the page from scuffing, and immediately seals the ink, allowing for immediate bindery. Normally available in mat, satin and gloss finishes. Aqueous coating is normally a flood coating.
Bindery (also called finishing): the act of completing any printed material after it comes off the printing press, this may include folding, gluing, stitching, binding and collating.
Bleed: design elements extend to the edge of the page after it is trimmed. Requires additional image beyond final size on pre-trimmed art.
Bleed (2): the extra image needed to safely reproduce an image to the edge of the publication. This will be larger than the trim size.
Blue Line: a blue-print made directly from the film or digital printing files, intended to check the accuracy of page layout more than color. Often folded into a mock up of the finished & trimmed piece.
Caption: the text related to a photo or illustration. A caption is often positioned under or to the side of the photo or illustration. In the case of a photo, it is called a “photo caption”. For an illustration, it is usually just called the “caption”.
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